Digital Strategy

MMG Consulting
email marketing

How to Develop a Winning Email Marketing Strategy

By definition, email marketing is a direct approach used to communicate with an audience of consumers or potential consumers in a personalized, yet often automated way to attract, lead, and ultimately convert the consumer to take a desired action.
Essential Elements of a Successful Social Media Strategy

5 Essential Elements of a Successful Social Media Strategy

Your social media strategy should also define the scope of your social media management. This can be a daunting task, especially if you do not have social media-savvy employees, in which case you might have to employ a social media consultant or an agency  to guide you through the process of establishing your team.